Website Design – VeecoTech

Website Header Design (2025) – Best Practices & Examples

Ezra — Tue, 08 Apr 2025 09:00:13 +0000

What’s the first thing you notice when you meet someone new?

Although our first impression might be different, a survey shows that the majority will first notice the smile or facial expression.

Image source: Science of People

It’s the same when we see a website. The header (which is the “face” of a website) is the first thing we notice.

And according to research, 75% of users admit to making judgments about a company’s credibility based on their website’s design.

It means that if you neglect your header design, there’s a high chance that you’ll start losing your credibility.

Therefore, it’s crucial for you to ensure your header looks nice and works well.

You’ll discover some fantastic examples of website headers and plenty of graphic examples throughout the article.

But before we move to the best practices, let’s take a quick look on what’s website header.

What is a Website Header?

A website header is a navigation menu that appears on top of your page. It’s the first impression that your website gives to your visitor.

Whether it’s a hiring process or a business owner looking to cooperate, first impressions can be key to a successful interaction.

Same goes for the website. A strong first impression will help you to develop customer relationships and make sales. Therefore, it’s crucial for you to present all of the necessary information where visitors expect to see it.

Generally, a website header contains:

Logo
Navigational tags
Login/Shopping cart
Contact number
Social media icons that link to your social media channels
Call-to-action (CTA)

Here’s an example of a website header from Bandlab:

While there are lots of elements, this doesn’t mean that you need to include all these elements in your header.

Remember this crucial design rule: Simplicity

The more objects you have on your website,

the harder it is to concentrate on the key elements.

Hence, you should decide what to be included in the header strategically.

And one of the best ways is to check out your top competitors. See how they arranged their header, and what are the crucial elements they include (but don’t copy exactly)

Best Website Header Design Practices and Examples

Okay so now you’ve understood what’s a website header, let’s now deep dive into top 7 best website header design practices!

Follow Visual Hierarchy

There’s a reason for every page to exist, be it signing up for a free demo or asking visitors to contact us.

To guide your visitors to desired actions, you should follow a visual hierarchy when designing your header.

In simple terms, visual hierarchy is the principle of arranging elements to show their order of importance. When your header design is following a visual hierarchy, your visitor will be able to perceive the content you want to deliver without additional effort.

Let’s look at how Monday.com does this.

Notice that the logo is placed at the far-left corner of the header, followed by the navigation links. The logo and navigation links are put together as they’ve similar functions, which is to allow visitors to navigate through other contents of the website.

Moving to the right, we can see links like “Pricing”, “Contact sales”, “Log In” and “Get Started” CTA. They’re grouped together as these are mainly for visitors that are interested in getting the software.

If we move to its mega menu, you’ll notice the same visual hierarchy is applied here. It’s very simple to browse the header content due to the drop-down menu’s layout and navigation structure.

By designing it this way, visitors are able to know what your website or business is about without any difficulties.

If you’re unsure of how to arrange your header, here are some best practices for you:

Logo – it’s recommended to put it on the left compared to the centre as it’s easier for visitors to remember your brands like how Kadence WP does it.

Navigation links – Avoid putting too many links as it will overwhelm your visitors. If you’ve a lot of services and content on your website, consider having a mega menu like Amasty. You can also add hover effects to guide users as they navigate.

CTA – Highlight your call to action by adding a strong contrast between CTA and your background like how Grove does it.

Use Call-to-Action Wisely

According to Unbounce, more than 90% of your visitors who read your headline also read your CTA copy.

Imagine you have a stunning home page.

You have all the information about your products and beautiful images that showcase your product, but you don’t have a CTA button.

Your visitors have read your copy, and are interested in engaging with your brand, but when they look for a CTA button to learn what to do next, they can’t find one. Hence, they may end up leaving your website.

That’s why you need a CTA button to lead your visitors to make a decision.

CTAs are signposts telling users what they need to do next. Without clear CTAs, users may struggle to see the route to buying a product or signing up for a service.

If you want to craft an effective CTA, here are some useful tips for you to consider:

Use a strong command verb like “buy”, “visit”, “get”
Add something unique about your product instead of just using a single word. For example, “get free updates” or “contact our payment experts”
Add a contrasting colour to your CTA button so that really stands out.
Create a sense of urgency by using the word “now”, “today”, “only”, etc.
Use 1st person if possible. For example, try using “get my free template” instead of “get your free template”
Apply visual hierarchy if you have two CTAs. Make your main CTA stand out by making the less important button less attention-grabbing. For example, you can use grey scale buttons or monochromatic colours.

Let’s take a look at how Hulu crafts its CTA. Notice how they’re making a sharp contrast between the dimmed background and the colour of the CTA button. The sharp green of the CTA draws your attention.

Create Memorable Website That Sells

In terms of the CTA words, instead of just having a sign-up button, they highlight the value provided to their visitors by mentioning “get the disney bundle”.

Therefore, a really effective CTA will grab visitors’ attention, piquing their interest, and eloquently guiding them through the signup process.

If you don’t have any idea to write CTA, here’s a great list of CTA you can refer to:

Consider Transparent Header when Using Stunning Image

Usually, a standard website clearly defines section borders for visitors to understand the starting and ending points of a section. However, it’s not necessary to do this for the header.

In fact, transparent headers have become one of the important website header design trends in recent years.

You can consider a transparent header background if you want to maximise the exposure of your image, videos, or other designs.

Here’s a great example from Build With Flow by Neftali Loria.

But one thing to be noted is that for the website header elements to be easy to locate and use, they need to be visible at all times, so colour contrast is important.

By using a transparent header background, you’ve to be careful and make sure the content of your header can be seen clearly when visitors are scrolling your page.

One of the solutions is to add a solid background to your header when visitors scroll down the page like how Effective Data Storytelling did it.

Put Your Shop at the Top!

If you’ve an e-commerce store, you should make your visitors navigate your site easily so that they are encouraged to make purchases. After all, that’s the reason they visit your site!

One of the ways is to list out the categories of your products and make them stick on top of your website (more about this later), like how Asos did it.

Notice how they arranged the categories of their products and split them by gender, which makes it very convenient for visitors to click on them straight away.

Besides, you should also add the shopping cart on your header so that visitors can complete their purchase instantly within a single click. This also helps to reduce the occurrence of abandoned carts.

You can also consider adding a hover function to the shopping cart so that users can see what’s in their basket without clicking through, like how Islee did it.

Create Memorable Website That Sells

Add Notification Bar to Capture More Leads

Have you ever wondered why big brands like Nike use a website notification bar to announce just about everything?

Needless to say, it’s more effective compared to promotional emails or flyers as it’s the first thing your visitor will read when they land on your site.

A website notification bar is most commonly placed at the top or bottom of the screen to draw visitors’ attention to a specific update or message.

It’s also meant to draw attention to something new, important, and/or exciting. Here’s a great example from Intercom.

If you’re not sure how you can utilise the website notification bar for your business, take a look at some of the benefits:

Announce offers or campaigns such as free shipping vouchers or discount offers. This is useful if you’re running an e-commerce store
Capture more leads by asking visitors to subscribe to your email or get your special promotions
Promote an upcoming event such as a webinar, fundraising events, summit, etc
Share new features or product launches to drive awareness

While a notification bar is very useful, you still want to make sure you’re designing it correctly. Here are some best practices and examples for you:

Keep it short and sweet. Avoid nonsense and straight to the point like Koan.

Make your notification bar contrast with the background colour so that it stands out. Here’s an example from Webflow.

Consider sliding notification bars like Nike and Bershka if you want to make more promotions.

Add a link or CTA button to get the visitors to take action. You can either use a link text with bold or a button to achieve this. Here’s an example from Elegant Themes that uses a CTA button.

Create Custom Design for Mobile Devices

As mobile-friendliness has become one of the most crucial Google search ranking factors, it’s vital for you to ensure your website stays cool on mobile.

This doesn’t mean that you’ve to remake your header. It’s just that you should make it responsive and user-friendly.

If you don’t make your header responsive, it will be very difficult for users to navigate to other pages.

Let’s look at an example for one of our client, a forklift spare parts and accessories supplier. Notice that the website is a using two-tiered header.

Due to our client has many forklift spare parts and accessories, we helped them to categorise their products in the left sidebar menu.

We also ensure that the mobile view is responsive and user-friendly.

Another example is from VeecoTech. Notice that it has a two-tiered header with a mega menu. Here is how the header looks on the desktop.

Since there are so many links in the header, it wouldn’t be able to fit into the header of a mobile site. So, it’s using a hamburger menu on a mobile site like this:

In short, you should make your website header responsive. The best way is to consider a hamburger menu (either left or right) that allows your visitors to navigate easily.

Make Sticky Navigation Menu

A sticky menu is a fixed navigation menu on a webpage that remains visible and in the same position as the user scrolls down and moves about a site.

In fact, this is already one of the website design standards.

For example, Benova is using the sticky navigation menu.

While you might think that this tip sounds simple, yet it really makes an impact on your user experience.

When your website doesn’t stick when visitors are scrolling a page, they need to scroll back again to navigate to other pages.

A study from Content Square found that by introducing a sticky navigation bar on an e-commerce website, the visitors are paying more attention to the individual products on the pages. This has led to a huge reduction in bounce rate, and the conversion rate has increased by 10%!

Another survey also shows that 38% of customers insist that when a website is easy to navigate, they are more likely to shop there again in the future. By making the navigation menu sticky, you’re actually making your visitor navigate your website easier and faster.

This is exactly the purpose of sticky navigation: to help people explore your website in a comfortable and controlled manner.

Now you’re aware of the importance of a sticky header. Here are some useful tips on how to design sticky headers to prevent them from negatively impacting your user’s experience.

Shrink them up when the visitor starts to scroll.
Create a strong contrast between the header and content so visitors know where one ends and the other begins.
Keep the animation small

Conclusion

In summary, your website header should be unique and easy to read as it’s the first thing your visitors notice when they reach your page.

We’ve also walked through the essential practices to enhance your website header design.

I hoped this guide helped show you how you can improve your header design😄

Feel free to share it to your friends or let me know what’s your thought by leaving a comment below right now.

Create Memorable Website That Sells

Top 8 Reasons Why You Need a Website in 2025 (+Infographics)

Ezra — Sat, 25 Jan 2025 09:00:06 +0000

You might be wondering why a website is important to your business.

Some businesses still don’t realize the power and benefits of a website.

Well, check this out:

81% of shoppers research their products online before purchasing.

In this digitalized age, an online presence has become more crucial than ever. Especially in this era of AI where people are using AI Chatbots to find information about your business.

However, we know that there might be some reasons why you are not keen on starting a website:

I am not tech-savvy enough
I don’t know how to build a website
I don’t know how to manage a website
It is too expensive to build a website

Don’t worry. Building a website is not as hard as you think.

The reality is, not having a website costs you more time and money!

A website offers tons of advantages for every business.

If you’re still unsure whether your business needs a website, keep reading to find out more!

Here are the top 8 reasons for your business to have a website:

Curious about why these are the top benefits of having a website for your business? Keep reading to find out more!

Attract More Customers

Every business experiences customer turnover.

If you want to sustain or even increase your sales, you need to keep attracting new customers.

One of the best ways is to let your business be visible to more people on Google (or other search engines, i.e. Bing, Yahoo). That’s why your business needs a good website!

With a website, your business has the chance to show up in the first page of Google Search results.

Let’s say, Mr Alex wants to find an industrial hose supplier located in Malaysia. He might search for “industrial hose Malaysia”.

If your website is shown on the first page of Google Search Result, there is a high probability that you will receive a call from him!

A website increases the opportunity for people to find your service. You can also include contact details on your website to encourage them to get in contact with you.

Enhance Your Credibility

Trust is vital in business.

People may doubt your credibility as a company if you don’t have a website. Having a website allows you to make a fantastic first impression and reassure customers that you are a legitimate company.

According to a web credibility research from Stanford, credibility refers to “perceived trustworthiness + perceived expertise”.

In simple words, if you have a well-formatted and professional-looking website, you gain trust from your prospects.

A good website gives a strong impression to its viewer. The credibility of your website influences whether or not a visitor contacts you, makes a purchase, or simply leaves your site and moves on to the next. With a website, you can showcase tons of valuable resources and high-quality information that helps your business to stand out from your competitors:

Blog posts
Case studies
Tutorials
Downloadable e-books or pdf
Infographics
Images
Promotional videos
Reviews & testimonials
Your unique portfolio (like this)

You might say that “I can use my social media accounts to showcase that too! Why do I need to spend money to build a website?” The pros of the website are that your information is organized and users can access it instantly. Since social media uses a timeline framework, they will need to scroll endlessly to search for the information they need.

Build Your Brand

One of the most crucial things you can do with a website is to show your brand to potential buyers. Customers are more likely to buy from you if you define exactly who you are, what you represent, and what you stand for.

According to Search Engine Journal, branding is crucial in gaining clicks.

If you ask a child, “Which fast food do you prefer?” What’s their answer?

McDonald’s.

Domino Pizza.

KFC.

See that? Specific brands.

But how should I build my brand if I’m new in the industry? There are lots of ways to build your brand, but having a website is one of the best ways to boost your brand awareness. Here are some interesting statistics:

92% of online experiences begin with search engines. (Search Engine Journal)
4 in 5 consumers use search engines to find local information. (Google)
18% of local searches lead to purchase on the same day of the search. (Search Engine Watch)
51% of smartphone users have discovered a new company through search. (HubSpot)

See the power of having a website? If your company doesn’t appear in search results, you’re losing tons of benefits in building your brand. A branded website will instantly build your credibility. Your clients will be more likely to choose you and trust you when your website reflects your best self. You can position yourself in the market to attract the exact type of clients you want with a website. You can apply the most suitable styles that reflect your brand. Take a look at how Biochem Laboratories has accomplished this on their website.

Another advantage is that you can leverage your website’s design and the featured photographs to give visitors a sense of what it’s like to visit your real location.

This is especially effective if your brand is inextricably linked to the “feel” of your location.

Take a look at how the TOP at Komtar, Penang achieved this.

Create Memorable Website That Sells

Increased Your Leads

A website not only attracts your potential customers but can also increase your chance of getting more leads.

When people visit your website, they want to get information about your business, including your product/solutions, your business location and contact details.

Because of the information on your website, people will know how to contact you if they find you online, become interested in your product or service, and want to learn more, allowing you to increase your sales. This is especially true when the prospect finds that you can help him/her to solve his/her issue.

For instance, Mr Joe is searching for hotel telephone suppliers. Because he is new in this field, what he can do is perform a search on Google.

Let’s say, he found a website named AEI communication.

After he goes through their home page, he finds that they do provide the solution he needs. Then he goes to their product page to take a look. He found that they provide clear information about their product including product descriptions, specifications, prices, etc.

After his research and obtaining enough details, he would like to contact them for more information, so he drops a message on the contact us page.

Although this sounds like an ideal scenario, I’m trying to depict that a website is like a virtual store where leads and purchasing decisions can be done effectively. Don’t worry too much about the cost because it provides a favourable return on investment if you do it correctly.

The Website Development Process from Start to Launch

According to Big Commerce:

92% of consumers read online reviews and testimonials when considering a purchase.
88% of consumers trust online reviews as much as personal recommendations.
72% of them say positive reviews and testimonials make them trust a business more.

I bet you know that customer reviews are crucial even if you don’t know the statistics. The reason why reviews are so important is that it conveys the voice of the real customers. When you look at a testimonial, you are hearing the experience of a real customer after buying the products. This helps to create a deeper, more emotional appeal for your branding. Bear in mind that customers trust each other more than just marketing collateral. So you can display your happy customers’ reviews like what Imani did, this may encourage more purchases and create more happy customers.

By highlighting your awards, best reviews and testimonials, you are providing an opportunity for your loyal customers to become brand advocates.

They help you to build more trust, credibility and emotional connections than you could ever do on your own. Take another look at how Reading Outpost (阅读前哨站) involves testimonials in their first web page.

Integrate your website with Google Maps

According to Google, there are over 1 billion Google Map users.

This means that if you have a brick-and-mortar store and you have claimed your free Google My Business Profile, chances are your business location will be displayed on Google Maps.

Google Map allows you to include your business, location and reviews. A Google pin with a view of the details will be shown.

This is a great way to allow viewers to get an overview of your business in a fraction of seconds.

Here’s an example of how Rompin Park includes Google Maps on its home page.

With embed Google Map, you save the customers’ time to identify your business location and the direction to your location. If they don’t know how to see the map, they can contact you directly because you have included your phone numbers.

Google Maps will link to your website, encouraging more people to visit your site and understand your business.

Another great benefit is Google Map shows customer’s reviews.

Yup, you know the importance of a review.

Having difficulties in embedding a Google Map in your website? Read this.

Grow Your Traffic and Increase Your Revenue

Get started to drive your revenue from organic search with us today.

Limitations and Challenges in Website Development Projects

We can’t open our business 24/7.

But do you know that Google receives 5.6 billion searches per day, and approximately 63,000 search queries every second?

Imagine, with such a huge search volume, there might be someone online right now looking for your service!

Having a website helps people to learn about your business anytime, anywhere. If your business gets to know more people, chances are your sales will increase.

If you have an e-commerce website, consumers can even make purchases around the clock without contacting you.

Not only that, it also saves both customers and your time.

If you can include Frequently Asked Questions (FAQ) on your website, like how Benova does, viewers can immediately get the solutions they need without contacting you.

Many businesses get calls to ask simple questions about their business. If you miss it, people will have a negative impression of your business.

With a FAQ section, you reduce the number of calls from customers. You also save time to answer common questions and inquiries from customers, thus increasing your internal productivity.

Stand Out From Your Competitors

There are too many competitions in this digital area.

Take a look at how many “batik” products there are in a marketplace like Shopee.

More than 54,000!

How do you stand out amongst the competition?

You might provide various batik clothes, give more discounts or sell at a cheaper price to get more customers.

But if you have your own e-commerce website, you are draw attention by building your brand. This is because there is very limited room for personalization and branding in a multivendor marketplace.

Most of the time, visitors and consumers assume your product belongs in the marketplace and are unaware that you exist. To put it another way, consumers who buy your product will remember the marketplace rather than you.

Branding is crucial if you want to be successful in your marketing strategies.

With a standalone e-commerce website, you can utilize all digital marketing strategies you have without any restriction:

Create your email marketing system to solidify your brand’s name
Add various product images, infographics, animation, stock photos and videos
Customized your website theme, layout and colour to fit your style
Write informational blogs and articles to promote your brands
Using Search Engine Optimization (SEO) to boost your visitors
Running Google Ads
Link to your social media accounts like Facebook, Instagram and TikTok
Showcase your offers, discounts or downloadable freebies to increase your email subscribers like how Islee did:

Another benefit is that you don’t have to worry about any strict rules and regulations which you must comply with. You don’t need to worry about:

New changes in the marketplace that may impact your conversions
Pay a fixed commission on every sale
Pay fees for keeping your stock at their warehouses
Being banned by the marketplaces as you can also use your site to redirect your clients to other sources

Sounds good.

Turn Searches into Sales Everywhere

When prospects Google your products, check the Map Pack, or fire questions at ChatGPT, Gemini, or Perplexity, will they meet you or your rival?

Our RankRise Growth Plan blends battle-tested SEO with AI-research optimisation, delivering an averaged +176% lift in organic traffic within 90 days for Malaysian SMEs.

If you’re serious about:

✅ Multiplying your traffic & conversions across Google, Bing, AI Chatbots and organic socials

✅ Get hands-off execution by senior strategists—free up your team’s time

✅ Building revenue-driving assets that keep selling long after we hit “publish”

Then the RankRise Growth Plan could be your best next step.

Just start from RM 2,899/month!

And if you don’t see measurable gains in traffic and visibility within 90 days, we refund every cent. No fine print.

👉 Book your free 15-min strategy call and walk away with a tailored competitive teardown—whether we work together or not.

Building a website is not that hard or expensive

You may think that you need a lot of money to build a site.

The truth is, investing in building a web page is worth the initial cost.

Websites have become essential to businesses today.

If you want to continue thriving in the long run, you need a web page. In fact, you can also consider to pay monthly website service if you’ve a tight budget. Anyway, it is the best investment any business can make for its future.

However, launching a website is step one.

Step two?

Making sure people can actually find it.

This is where a performance-driven SEO agency in Malaysia steps in 😃

A well-structured website combined with strategic SEO helps your business appear where it matters most: in front of customers actively searching for your product or service.

Want help getting it right from day one? Let’s talk about how our SEO services can turn your website into a growth engine.

Need help to build a stunning and professional-looking website that

We are ready to help you! Contact us today!

Website Design – VeecoTech

Website Header Design (2025) – Best Practices & Examples

What is a Website Header?

Best Website Header Design Practices and Examples

Follow Visual Hierarchy

Use Call-to-Action Wisely

Create Memorable Website That Sells

Consider Transparent Header when Using Stunning Image

Put Your Shop at the Top!

Create Memorable Website That Sells

Add Notification Bar to Capture More Leads

Create Custom Design for Mobile Devices

Make Sticky Navigation Menu

Conclusion

Create Memorable Website That Sells

Top 8 Reasons Why You Need a Website in 2025 (+Infographics)

Attract More Customers

Enhance Your Credibility

Build Your Brand

Create Memorable Website That Sells

Increased Your Leads

The Website Development Process from Start to Launch

Integrate your website with Google Maps

Grow Your Traffic and Increase Your Revenue

Limitations and Challenges in Website Development Projects​

Stand Out From Your Competitors

Turn Searches into Sales Everywhere

Building a website is not that hard or expensive

Create Memorable Website That Sells

Limitations and Challenges in Website Development Projects